Design

Grafica per Segnaletica e Grandi Spazi - Sign System and Environmental Graphics

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A new brand for Uzbek designer Ferutdin Zakirov

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Feru is a network of exclusive boutiques for men’s clothing named after
Uzbek designer Ferutdin Zakirov, located in Russia and FSU.

 Artero Consulting was asked with creating a brand for a new men’s label.

Feru è un marchio del designer Ferutdin Zakirov, famoso in Russia per le sue
prestigiose boutiques di abbigliamento uomo. Ci è stato chiesto
di studiare la strategia e il marchio per una nuova collezione.

Feru – это сеть бутиков эксклюзивной мужской одежды, обуви и аксессуаров.
Feru предлагает обеспеченным мужчинам лучшее из того,
что создано в современном мире роскоши: только высший класс материала,
только ручная работа лучших итальянских мастеров, только абсолютное качество.
Artero попросили с создания нового бренда.

Naming Research, Story Telling, Design
© Artero Consulting 2013 . Silvio Artero + Andrea Bozzo.

Fisico Web site

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Web site. Design. Concept. Creation.
© Crisfer srl Italy
© Artero Consulting 2011

Pitti Immagine Uomo SS 2012

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Pitti Immagine Uomo Spring Summer 2012 - Florence.
1A Classe Alviero Martini.
© Alviero Martini spa.
© Artero Consulting 2011

Pitti Immagine Uomo Fall Winter 2011

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Pitti Immagine Uomo Fall Winter 2011 - Florence.
1A Classe Alviero Martini
© Alviero Martini spa
© Artero Consulting 2011

Pitti Immagine Uomo Fall Winter 2010

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Pitti Immagine Uomo Fall Winter 2010 Fair in Florence.
Project for - Essential To Travel Collection - Fair Stand.
1A Classe Alviero Martini
© Alviero Martini spa
© Artero Consulting 2010

Pattern Design for Fisico

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Fisico is a Beach Couture leading collection that we provide
with a full spectrum advice in Art Direction, Branding,
Communication and Design.
Every season new patterns are designed and used
in collections, packaging and collaterals.
© Crisfer srl Italy
© Artero Consulting 2009

Packaging Design

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Ghiro is an Italian brand specialized for woman and men’s collection.
We were asked to develop the new logo, that we enhanced in a vertical solution
and the new packaging for a series of men’s collection. The packaging was
developed with a product management system allowing us to manage
and pack more than 100 different products with only three different boxes.
© T.T. spa
© Artero Consulting 2010 - present

Shaping a Brand

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Brand architecture, wayfinding projects, packaging, collaterals.
Branding for Koan by Coin
© Coin spa Italy
© Artero Consulting 2005-2009

Simple and Modular

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Identity and packaging for Hair-care products.
© Soco Italy
© Artero Consulting 2002-2009

Making it fashionable again…

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Making it fashionable again…
A project to enhance the level of a product that is cyclically fashionable.
Strategic Plan, brand architecture, packaging, shopping bag, collaterals.
© Soco spa Italy
© Artero Consulting 2002-2009

For Pitti Uomo Spring Summer 2010

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Pitti Uomo Immagine Spring Summer 2010 Fair in Florence.
Project for - Essential To Travel Collection -
Fair Stand.
1A Classe Alviero Martini
© Alviero Martini spa 2009
© Artero Consulting 2009

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